Tricia Piquero Publisher
Tricia Piquero manages her two magazines with professionalism, integrity, and heart. She applies the people skills and business skills she developed during her extensive business experience in building a solid team and promoting a business model that continues to thrive even in our current down economy. Tricia's vision is to inspire readers with publications that promote visual and editorial quality, while focusing on the county's most valuable asset, its people.
Don Huntington Editor Director
Don worked as an information developer in California's Silicon Valley for nearly twenty years. He has operated his own typesetting and consulting business, plus worked as an information specialist in hi-tech companies, including, most recently, Lucent Technologies. Don is a ghostwriter with a number of books to his credit including such titles as I'm Bill Bristow, Lessons About Life Momma Never Taught, Pantyhose Parenting, Fierce Warrior for Peace, and DNA of the Young Entrepreneur.
Caroline Robertson Sales Director
Caroline cheerfully tries to win over customers. She has a deliberate goal of doing what's right for her clients before attempting to earn money for the magazine. She is moved by enthusiasm for her work, her love for the magazine, and her confidence in the power of an advertisement in 110° & 86° Magazines to help clients reach their business goals. Caroline wouldn't sell any client an advertisement unless she confidently believed that it was in the client's interest. Her brogue betrays Caroline's Scottish origins. She was a senior manager for a number of years in an large Scottish governmental agency. She is an entrepreneur and former owner of her own business in which she demonstrated her awesome sales ability.
Carly Cornejo Creative Director
Carly is a creative director with coast-to-coast experience. She began her career in New York City, NY as a designer for several magazines including Tricycle Magazine, San Diego Magazine and later Sacramento Magazine working as graphic designer and creative director. Besides her work for 110° and 86° Magazines, Carly has done design work for the San Diego Convention and Visitor's Bureau, San Diego Regional Chamber of Commerce, Poway Chamber of Commerce, Sacramento Convention and Visitor's Bureau, Sacramento Magazine's Our Wedding, and KUIU, Inc., Carly said that she got into design because she wanted a profession merged income potential with creativity.
Michelle Guerra Creative Director
Michelle Guerra, owner of Guerra Graphics, has been creating compelling graphics and design since she was 12 years old when she won an ad design contest in the Contra Costa Times. Following college she worked for DSignArt, Inc. designing signs, banners, monuments, and flags. Michelle has wide and deep experience in the Real Estate Industry creating marketing materials, forms, and procedural guidelines that inform, guide, and promote each part of the real estate transaction process. At 110° & 86° Magazines she devotes herself to delivering the quality pages that East County readers have come to expect.
Heather Mckinney Associate Editor
Heather brings more than a decade of writing, editing and marketing communications experience to 110º Magazine. She holds a BA in journalism and public relations from Baylor University in Waco, Texas. She relocated from Dallas in 2017, where she previously served as the copy editor for a lifestyle magazine, media director for a legal firm, public relations specialist at the Society of Petroleum Engineers and media relations specialist at the Dallas Convention and Visitors Bureau. In addition, Heather has served as a freelance PR and marketing consultant and held positions at several advertising agencies. Heather has been on both sides of the communications field, as a journalist and a public relations professional. She specializes in copy writing, editing, corporate and c-suite communications, new media messaging, branding, graphic design, project management, event planning, press conferences and media relations. She has a passion for all things creative, loves to travel and can always be spotted with a cup of espresso..
Rae Huntington Copy Editor
Rae has been responsible for quality control, production, bookkeeping, and office Management since the first issue of 110° was published in 2003. She proofreads each article in manuscript form and manages the team of copy editors that read through the final pages. She was a Registered Nurse, missionary, and kindergarten teacher before assuming her duties with the magazines. Rae brings a passion for accuracy and detail resulting in a remarkable absence of errors in each magazine.
Theresa Addison Account Executive
I love magazine sales because I get to help clients in East Contra Costa market their business within the reputable 110 Magazine! I'm thriving on the new opportunities and overcoming challenges that many managers and owners face in growing their business. It is especially rewarding to do business with people and later to see how grateful they are for our services and the results they get from ads and articles. Their happiness is better than my paycheck (almost). I'm not just selling advertising, I am assisting businesses in getting exposure; helping people to be better; to do better; to be more successful.