Advertise
Welcome to the award-winning 110 Degrees Magazine, the premier life-style magazine for Contra Costa. Our magazine is filled with articles of interest to local residents. We have designed 110 Degrees Magazine from cover-to-cover to be easy to pick up, difficult to set down, and impossible to throw away. Each month's cover has an attractive custom picture or illustration, the articles are pleasingly formatted and well-written, the artfully designed ads are in full color, and the editorials are compelling. A host of readers have told us they read the magazine from cover-to-cover. Many tell us they have every issue we have published.
Sincerely,
Don Huntington
Editorial Director
OUR MISSION
Oneten is a publication that personalizes our community by focusing upon the people, places, and businesses of Contra Costa. The magazine's content strengthens awareness, trust, and appreciation of the community amongst its residents. It spotlights the people who make the community vibrant, and the businesses that sustain our vital community. With its unique profiles, oneten Magazine fosters exemplary living for the residents of Contra Costa.
Reader demographics
| AGE |
| 25 to 34 |
25% |
| 35 to 44 |
18% |
| 45 to 54 |
6% |
| 55 to 64 |
9% |
| 65+ |
34% |
| Average age |
48 years |
| GENDER |
| Female |
72% |
| Male |
28% |
| EDUCATION |
| College degree |
68% |
| INCOME/INVESTMENTS |
| Household Income |
$91,692 |
| HOME |
| Home ownership |
90% |
| Home value |
$813,043 |
Reader VIEWPOINTS
| Actions taken by readers as a result of reading 110° Magazine |
| |
| Dined at a specific restaurant |
28% |
| Visited a specific store |
41% |
| Saved an entire issue |
60% |
| Saved it for over 1 year |
31% |
| Saved it for 1-5 months |
31% |
| Saved it for 6-12 months |
21% |
| Saved it for 1-4 weeks |
15% |
| Passed issue on to someone else |
34% |
| Used dining listings to make reservations |
15% |
| Used travel information for trips |
28% |
| Read 110° since published |
78% |
| Read 110° for the past year |
21% |
| Read 110° cover-to-cover |
40% |
| Read 110° some articles & ads |
38% |
| Read 110° articles only |
18% |
| Read 110° mostly ads |
4% |
HOME IMPROVEMENT
planned in the next year |
| Planning on remodeling or redecorating |
38% |
| Of those 38% |
| Remodeling kitchen |
92% |
| Remodeling living room |
92% |
| Remodeling bathroom |
75% |
| Remodeling bedroom |
67% |
| Remodeling dining room |
67% |
| TRAVEL in the past year |
| Local |
| Carmel, Monterey |
72% |
| Los Angeles |
69% |
| Reno |
69% |
| Wine Country |
66% |
| Lake Tahoe |
59% |
| Las Vegas |
48% |
| San Diego |
41% |
| Yosemite |
38% |
| Hawaii |
24% |
| Alaska |
17% |
| International |
| Canada |
41% |
| Mexico |
38% |
| Europe |
17% |
| Average number of trips taken |
4 |
| SHOPPING |
| Lone Tree Plaza, Brentwood |
94% |
| Slatten Ranch, Antioch |
84% |
| Sand Creek Shopping Center, Brentwood |
81% |
| Downtown Walnut Creek |
68% |
| Townsville Shopping Center, Antioch |
58% |
| San Francisco |
52% |
| Downtown Brentwood |
52% |
| Stoneridge Mall, Pleasanton |
45% |
| Tracy Mall |
39% |
| Town Center, Brentwood |
35% |
| Rivertown, Antioch |
23% |
| Downtown Discovery Bay |
13% |
| Sandy Cove, Discovery Bay |
1% |
| Types of Stores shopped at |
| Department stores |
97% |
| Outlets |
50% |
| Sporting goods |
41% |
| Boutiques |
25% |
| Cosmetics |
22% |
| Jewelery |
19% |
| Credit Cards owned |
| Visa |
100% |
| Master Card |
54% |
| American Express |
19% |
| AUTOMOTIVE |
| Readers owning a car |
97% |
| Readers leasing a car |
8% |
| Makes currently owned |
| Toyota |
37% |
| Ford |
33% |
| Chevrolet |
17% |
| GMC |
13% |
| Honda |
10% |
| Cadillac |
1% |
| Lexus |
.7% |
| Buick |
.3% |
| Mercedes |
.3% |
| Nissan |
.3% |
| Saturn |
.3% |
| Jaguar |
.3% |
| Jeep |
.3% |
DEADLINE:
Space reservation deadline is fortyfive (45) days
prior to publiction date. Ads are payable by credit
card, check or money order.
All rates are net. Placement Request: Add 10 percent.
All ads produced in-house will be billed according to
the complexity and size of the ad. Rates effective
January 1st 2006.
CALL TO RESERVE YOUR AD SPACE!
ADVERTISING ACCOUNT EXECUTIVES:
Caroline Robertson: caroline@110mag.com
Phone: 925-634-7398 X2
Tricia Piquero: tricia@110mag.com
Phone: 925-634-7398 X3
Dino Piquero: dino@110mag.com
Phone: 925-634-7398 X4
Note: 110 Degrees Media - Contra Costa Living reserves the right to revise or reject any advertisement or copy at anytime.
|
SUBSCRIBE NOW
